Loaʻa iā Phil lāua ʻo Frank Gilardi ka ʻoihana huahana i ko lāua koko: Ua holo ko lāua kupuna kāne i kahi ʻoihana huahana kūʻai nui i nā makahiki 1900. Ua kūkulu nā kaikunāne ma luna o kēlā ʻike ʻohana a nona kēia manawa iā Freshway Foods, kahi hui hana ʻoki hou e lawelawe ana i ka ʻoihana lawelawe meaʻai.
Ua hoʻomaka ʻo Gilardis i ka ʻoihana i ka makahiki 1988 me ka manaʻo e kālele i nā hua ʻoki hou, a ua ulu ʻo Freshway Foods mai laila mai. I ka makahiki 1992, ua kūkulu nā kaikunāne i kā lākou hale hana hou mua ma Ohio a ua hoʻohui i ka lua i ka makahiki 1996. I ka makahiki 2000, ua hoʻohui lākou i kā lākou ʻoihana āpau i hoʻokahi mea kanu, ʻoi aku ia ma mua o 100,000 square feet. I Dekemaba, ua wehe ʻo Freshway Foods i kahi hale ma Sanford, Fla., e ʻae ana i ka hui e lawelawe maikaʻi aku i nā mākeke āpau ma ka hikina o ka muliwai Mississippi.
"Hiki iā mākou ke kiʻi i kēlā me kēia o kā mākou mea kūʻai aku i loko o 12 mau hola," wahi a Frank Gilardi, ʻo ia ka Luna Nui. "Ke nānā nei mākou iā mākou iho ma ke ʻano he kaʻina hana kūloko ikaika, no ka mea he ʻoihana lawelawe mākou."
ʻOiai ua loaʻa iā Freshway Foods kekahi mau mea kūʻai aku ma ka hikina hema o ʻAmelika Hui Pū ʻIa, ʻo ka wehe ʻana i ka hale ʻo Florida i ʻae iā Freshway Foods e hoʻonui i kāna hoʻolaha ʻana ma ia wahi a lawelawe maikaʻi aku i kāna mau mea kūʻai aku i kēia manawa.
ʻOiai ʻo ia he kaʻina hana kūloko e hiki ai iā Freshway Foods ke loaʻa ka manawa hoʻololi maikaʻi a loaʻa koke nā huahana i kāna mau mea kūʻai aku, aia nā pilikia kūʻokoʻa i ka wā e kūʻē ai ka hui i nā mea hoʻolako aupuni.
"ʻO kekahi o nā pilikia nui a mākou e kū nei ʻo ka hoʻopuka ʻana i ka ʻōlelo e pili ana i kā mākou hiki," wahi a Frank. "Ke kuhi nei lākou i nā mea hana a me nā mea ulu. Manaʻo mākou ʻo kā mākou paʻakikī a me kā mākou kuleana e hoʻopuka i ka ʻōlelo e pili ana i ko mākou ikaika. "
Ua ʻōlelo ʻo Frank e haʻaheo ʻo Freshway iā ia iho i ka hiki o ka hui ke hoʻokūkū me kekahi o nā mea pāʻani aupuni ma ka mākeke.
ʻO nā ʻaʻa ʻoihana
ʻO kekahi mea e hopohopo nei no ka Freshway Foods ʻo ka piʻi ʻana o ke kumukūʻai o nā mea hoʻokomo, ʻoi aku ka wahie. Lawe ka hui i kāna huahana ma kāna mau kaʻa ponoʻī, e kōkua ana iā Freshway Foods e lawelawe maikaʻi aku i kāna mau mea kūʻai. A no ka hoʻohaʻahaʻa ʻana i nā kumukūʻai, ʻike ʻo Frank lāua ʻo Phil i ka nui kaulike o kēlā me kēia ukana - a ke hoʻouka nei lākou i ke kaʻa i ka maikaʻi o ko lākou hiki.
"Ke hoʻāʻo nei mākou e pale aku (e hoʻolilo i nā kumukūʻai) e like me ka mea hiki iā mākou, akā paʻakikī ke pale ʻole i ka hana ʻana," wahi a Frank. "ʻO ka mea mua, pono mākou e hōʻoia i ka maikaʻi e like me ka hiki."
ʻAʻole ʻo ka lawe ʻana i nā mea kūʻai ke piʻi nui aku. Ke piʻi aʻe nei ke kumukūʻai o nā kumu kūʻai huahana - ʻoiai ʻo Freshway Foods aia ma ka hikina o ʻAmelika Hui Pū ʻIa a ʻo ka hapa nui o ka huahana a puni ka makahiki mai nā wahi ʻē aʻe.
"Ke hana nei mākou i ke kūkulu ʻana i nā pilina mea ulu hou ma ʻAmelika Hui Pū ʻIa a ma ʻAmelika ʻĀkau e hoʻomaka i kahi kokoke i ka home," i ʻōlelo ai ʻo Phil, ʻo ia ka pelekikena.
Ma waho aʻe o kekahi mau pilikia e kū nei ʻo Freshway Foods me ka ʻimi ʻana a me ka hāʻawi ʻana, ke alo nei ka ʻoihana ʻoki hou holoʻokoʻa i ka hoʻonui ʻia ʻana o ka nānā ʻana ma hope o ka nānā ʻana o ka pāpā e pili ana i nā maʻi i lawe ʻia i ka meaʻai.
"Pono mākou e pale ikaika i kā mākou hana a hoʻopuka i ka ʻōlelo," wahi a Frank. "I nā manawa a mākou e ʻike ai i kahi hoʻoweliweli, pono mākou e hōʻoia e hoʻoponopono i kēlā a ʻaʻole e kali a hiki i ka haʻi ʻana o kekahi iā mākou."
ʻO ka palekana meaʻai kahi mea e hopohopo nei i kēlā me kēia lā no ka hui ma Freshway Foods - e ʻae iā lākou e noho ma luna o nā pilikia ma mua o ka lilo ʻana i pilikia.
ʻOiai ke hoʻohana nei ka ʻoihana i nā hana palekana meaʻai kiʻekiʻe, aia mau ke ala e ʻoi aku ka maikaʻi, wahi a nā kaikunāne.
"Pono mākou ma ke ʻano he ʻoihana e ʻimi mau, hoʻonui a hoʻokau i nā hana maikaʻi loa i loko o kā mākou ʻoihana - a i loko o ka ʻoihana meaʻai holoʻokoʻa holoʻokoʻa," wahi a Phil. "Pono mākou e hana i kahi hana maikaʻi. Ua hana mākou i kahi hana maikaʻi, akā pono mākou e hana maikaʻi a maikaʻi i nā manawa āpau. "
Ke hoʻomau nei ka ulu ʻana o ka ʻoihana, ʻoi aku ka nui ma lalo o ka microscope - me ka hoʻoikaika nui ʻana mai ka media, ka lehulehu a me ke aupuni.
"Ma muli o ka ʻike ʻana o kā mākou ʻoihana, e ʻike hou ʻia mākou e nā ʻoihana hoʻoponopono," wahi a Frank. “He mea paʻakikī ia no mākou, e hōʻoia i kā mākou hana ma ka ʻaoʻao palekana meaʻai a me ka ʻaoʻao hoʻoponopono. A ma ke ʻano he ʻoihana, ke hoʻāʻo nei mākou e hana i kēlā. "
ʻAʻole wale ka ʻoihana e hoʻoikaika nui nei e mālama i kāna kūlana kiʻekiʻe o nā hana palekana meaʻai - ua haʻaheo mau ʻo Freshway Foods iā ia iho i kāna huahana kiʻekiʻe a palekana.
Loaʻa i ka Freshway Foods nā hana koʻikoʻi e hōʻoia i ka maʻemaʻe o kāna mau huahana. Ma waho aʻe o ka USDA Quality Through Verification-certified ma nā hale ʻelua, aia ka hui i nā kulekele Hoʻomaʻamaʻa Mahiʻai maikaʻi i kau ʻia, e huli ana i ke ala a pau i kāna mau mea kanu. Hele pū ʻo Freshway Foods i nā loiloi ʻaoʻao ʻekolu i loko o ka makahiki. Ma 2005 wale nō, ua ʻoi aku ka nui o ka ʻoihana ma mua o 36 mau nānā - ʻaʻole i hoʻolaha ʻia kekahi o lākou.
"He kiʻekiʻe ko mākou kūpaʻa i ka palekana meaʻai he ʻāpana wale nō ia o kā mākou hana," wahi a Frank.
ʻAʻole pau ka palekana o ka meaʻai i ka wā e hoʻouka ʻia ai ka huahana ma luna o nā kaʻa. ʻO kahi hui kākoʻo lawelawe kūʻai kula - aia ma nā wahi hoʻolaha o ka hui - hana pū me nā mea kūʻai aku i nā hana lawelawe e hōʻoia i ka mālama ʻana i ke kaulahao palekana meaʻai.
Ma waho aʻe o kāna mau limahana ʻē aʻe, loaʻa i ka Freshway Foods kahi limahana hōʻoia maikaʻi.
Huikau Hoʻohui
Aia ka hapa nui o ka ʻoihana ʻo Freshway Foods i ka ʻoihana lawelawe meaʻai - ʻoiai ke hoʻonui nei ka hui i ka ʻoihana kūʻai me kekahi o kāna mau huahana.
"Maikaʻi loa ka noi no kā mākou huahana," wahi a Frank.
ʻO ka hapa nui o kēlā koi mai ka nele o ka hana no nā limahana hoʻomākaukau. ʻO nā huahana, e like me nā mea mai Freshway Foods, hoʻohui i ka maʻalahi no ka hale kūʻai a me nā mea lawelawe meaʻai.
ʻO ka maʻalahi no ka lawelawe meaʻai a me nā mea hoʻohana deli hale kūʻai he mea nui ia e like me ka mea kūʻai aku.
"ʻO ka hiʻohiʻona ʻoluʻolu holoʻokoʻa a me ka noʻonoʻo ʻAmelika makemake wau i kēia manawa e hana maoli i ka hoʻokele ʻana i kā mākou ʻoihana," wahi a Phil.
"Ke alakaʻi maoli nei ka ʻoluʻolu i kā mākou māhele mākeke, a ʻōlelo nā ʻike āpau e hoʻomau ʻia ana no kekahi manawa," wahi a Frank.
Ua ʻōlelo ʻo Phil, ʻo ka ʻoihana holoʻokoʻa - mai nā hui hua a hiki i nā mea hoʻolako lako - ke pane maikaʻi nei i ka piʻi nui ʻana o ka noi, a me nā pono kūikawā o nā huahana ʻoki hou.
ʻO kekahi huahana a ka hui ma Freshway Foods e hauʻoli nui nei ʻo ia nā pahu saladi hoʻohui waiwai. Kūʻai ʻia kēia mau pahu i nā hale kūʻai hale kūʻai e ʻākoakoa i loko o nā salakeke pākahi. ʻO nā mea a pau e pono ai nā limahana deli i loko o ka pahu - me ka hoʻopili.
"ʻO ka mea ʻokoʻa, ua hana hou ʻia lākou i loko o ka hale kūʻai," wahi a Frank. "Ua hana mua ʻia lākou akā ua hana ʻia ma ka pae hale kūʻai. Hāʻawi ia (ka saladi) i kahi nānā i loko o ka hale kūʻai i hoʻohālikelike ʻia i kekahi o nā mea ʻē aʻe ma waho e like me ka mea i hana ʻia.
Ua ʻōlelo ʻo Phil Gilardi, ʻo ia mau huahana ke hōʻike nei i kahi loli nui mai ka wā i hoʻomaka ai ka ʻoihana ʻoki hou i ka makahiki 1980.
"ʻIke ʻoe i ka ʻoi aku ka maʻalahi o ka ulu ʻana o ka huahana a koho ʻia," wahi āna. “E hoʻi ʻoe i ka makahiki 1980 a ʻo kēia mau wahi hua hou i ʻoki ʻia he lumi liʻiliʻi wale nō ia o kahi mea hoʻolaha nui a ma laila kahi i hele ai nā huahana pilikia a pau - he ala wale nō ia e hōʻemi ai i kou mau poho.
“Ua huli loa ia. Ke manaʻoʻiʻo nei au, ma ka liʻiliʻi loa i kā mākou hihia, ua koho ʻia ka huahana premium no ka kaʻina hana i kēia manawa.
No laila, he aha ka mea e hiki mai ana no Freshway Foods – a me ka ʻoihana?
"ʻO ka mea mua a me ka mea nui, pono mākou a pau e mālama i ka palekana ma ke ʻano he mea nui," wahi a Phil. "Pono mākou e mālama i ka maikaʻi a me ka hana hou ma laila.
"Pono mākou e hoʻomau i ka hoʻolaha ʻana i ka māhele ma ke ʻano he huahana hou. He ʻoki hou ia, a ʻo ia ka makemake o ka poʻe ʻAmelika.